Marketing Specialist I pay range
State of North Carolina · class code 32000434
- Class code
- 32000434
- Pay group
- NC13
- Pay unit
- Year
- State
- North Carolina
- The State of North Carolina published pay range for Marketing Specialist I is $50,088 to $87,654 per year.
- North Carolina Office of State Human Resources (OSHR) keys this classification as class code 32000434.
- This is the range the plan authorises, not the salary of any individual employee.
Class specification
The OSHR class specification for this class is published by North Carolina Office of State Human Resources (OSHR). The passages below are quoted from it as published, not paraphrased, and cut to their opening sentences; the full specification is the authority on duties and qualifications. It was last revised 06/2018.
What the state says the job is
Positions in this class provide promotional and consultative work in performing one or more marketing functions requiring technical knowledge of the marketing program. Positions at this level may deal with a single marketing program area of limited complexity/range, to dealing with multiple programs of varying complexity. In addition to promotional work, they may play a more active role in program development and/or developing new marketing programs. May be involved with developing marketing strategies and in dealing more with the producers. May supervise or direct the work of others.
Knowledge, skills and abilities
Working knowledge of marketing concepts and procedures and basic sound business practices; Working knowledge of specific technical/commodity area(s) assigned; and the legal and regulatory aspects of the area(s) of specialization. Ability to gather pertinent data from a variety of sources and to present it orally or in various written formats. Ability to deal successfully with a wide variety of people to include stakeholders, staff, media and the general public. Ability to understand, analyze, and interpret economic data and legal guidelines to draw valid conclusions to advise stakeholders in marketing matters.
Minimum qualifications
Bachelor's degree in marketing, business administration, crop science, animal science, horticulture, home economics or related area of assignment from an appropriately accredited institution and two years of experience in the related field; or an equivalent combination of education and experience. <h2
Quoted from the OSHR class specification, read 2026-10-21.
Where this comes from
North Carolina Office of State Human Resources (OSHR) publishes this figure in OSHR salary schedules, joined to Class Specifications. Every number on this page is read from that document; nothing is estimated, modelled or averaged.
Job titles and their salary grades come from the Class Specifications, joined to the salary schedule.
Nearby classes in North Carolina
Marketing Specialist I in other states
| State | Minimum | Maximum | Per year at full time |
|---|---|---|---|
| Delaware | $42,493 | $63,739 | $42,493 to $63,739 |
| Texas | $40,918 | $61,130 | $40,918 to $61,130 |
Each state publishes its own range for a classification with this exact title. Duties, grade structures and bargaining units differ between states, so read each class page before comparing.